The global law firm Jones Day has announced that it ranks #1 in the 2018 Acritas U.S. Law Firm Brand Index, a report ranking the top law firm brands in the United States. This is the seventh year of the Index and the second consecutive year Jones Day earned the top spot.
According to Acritas, Jones Day is favored for its style of client service delivery, its global reach, and its breadth of services. The survey collected comments from 601 respondents in $1 billion+ revenue organizations across the U.S. and 175 general counsel outside the U.S. with senior responsibility for buying legal services. The Index is based on unaided answers to questions related to both "Awareness" and "Favorability" of law firms generally, and specifically for "Top-Level Litigation," "Major M&A," and "Most Used Overall."
"As a cohesive partnership that shares professional values, we collaborate around the world to provide seamless service across specialties and jurisdictions," said Glen Nager, Client Affairs Partner at Jones Day. "We continue to look for ways to differentiate with innovative and meaningful solutions for our clients and are proud that our efforts are memorable."
According to Acritas, "the Index is not a reflection of technical competence alone – it is a reflection of which firms are upper-most in clients' minds, whom they are most attracted to and whom they are most likely to give their work."
Founded in 2002 and headquartered in the U.K., Acritas Research, Ltd., conducts scientific research on market insights, brand awareness and favorability.
Jones Day is a global law firm with more than 2,500 lawyers in 43 offices across five continents. The Firm is distinguished by: a singular tradition of client service; the mutual commitment to, and the seamless collaboration of, a true partnership; formidable legal talent across multiple disciplines and jurisdictions; and shared professional values that focus on client needs.